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Podcast

Conversations Ontheside—With Rich Lee

Picture of Sarah Withrow Sarah Withrow

In the inaugural episode of our Conversations Ontheside podcast, hear from Ontheside founder and ult...

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Insights

The Digital Detox Trend—What it Means and Where it Leads

Picture of Alicia Mittelbach Alicia Mittelbach

The growing movement toward digital detoxes among athletes reflects a deeper need for balanced, mind...

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Ontheside 101

New Athlete-Creator Opportunities Ontheside

Picture of Alicia Mittelbach Alicia Mittelbach

We’re excited to have you Ontheside as an athlete-creator. Your Profile and first posts lay the foun...

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Athlete-Creator Resources

Find Your Focus Ontheside

Picture of Carissa Jaji Carissa Jaji

Understand your ideal audience Whether your goal is to mentor and educate, or inspire and entertain,...

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Insights

Athlete POVs – Guglielmo Schiavoni | Triathlete & VP of Marketing

Picture of Alicia Mittelbach Alicia Mittelbach

Changing the playing field for athlete-creators As a Triathlete and Marketing leader Guglielmo Schia...

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Insights

Athlete POVs – Liam Lonsdale, Trail Runner & Coach

Picture of Alicia Mittelbach Alicia Mittelbach

Finding community through sports Ultra trail runner and coach Liam Lonsdale has found his passion in...

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Insights

Athlete POVs – Sofya Lebedeva | Triathlete & Clinical Medicine PhD Student

Picture of Alicia Mittelbach Alicia Mittelbach

Pitfalls of Today's Social Media As a Triathlete and full time PhD Student Sofya Lebedeva juggles co...

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Insights

Athlete POVs – Crystal Kovacs | Founder of Dirt Squad

Picture of Alicia Mittelbach Alicia Mittelbach

Changing the brand-athlete dynamic Hear from Crystal Kovacs, gravel cyclist, founder of Dirt Squad a...

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Ontheside 101

The Bigger Picture

Picture of Kristine Smith Kristine Smith

Ontheside is your destination to share all your authentic, sports-related content in one intentional...

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Athlete-Creator Resources

Video Capture Guide and Equipment Recommendations

Picture of Alicia Mittelbach Alicia Mittelbach

Creating video-on-demand content—whether workouts, interviews, tips, or Podcasts—is one of the most ...

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Athlete-Creator Resources

Three Easy Content Styles Every Athlete Can Use

Picture of Sarah Withrow Sarah Withrow

You live the stories that make great content—your training, your mindset, and your progress fascinat...

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Athlete-Creator Resources

Habits and Tools for Content Creation

Picture of Sarah Withrow Sarah Withrow

Creating content gets easier when you turn it into a habit. Just like training, consistency comes fr...

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Insights

Reshaping the Sports Sponsorship Economy: From Exposure to Equity

Picture of Katie Edson Katie Edson

The Sponsorship Crisis—How the Sports Economy Is Failing Its Athletes

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Insights

The Opportunity Gap—Women in Sports and the Economics of Visibility

Picture of Katie Edson Katie Edson

There is a seismic shift happening in women’s sports with fans showing up in historic numbers. Despi...

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Insights

Meet Ontheside: Leveling the Sponsorship Playing Field

Picture of Kristine Smith Kristine Smith

Ontheside, a new digital sports-only platform has officially launched with a mission to redefine how...

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